The Ship of Theseus and the Future of Experience
How AI and automation reshape what we still call “human experience” The ancient thought experiment of the Ship of Theseus poses a deceptively simple question: if every plank of a ship is gradually replaced, is it still the same ship? At first, the answer feels obvious: of course it is. Yet as the process continues, […]
Designing Cognitive CX: AI, the Extended Mind, and the Future of Experience
AI transforms CX through the Extended Mind Thesis by reshaping design, extending cognition, and introducing new ethical responsibilities.
Scaling with Purpose: How Businesses Can Drive Sustainable Growth in a Changing Market
Sustainable growth comes from building resilient, human-focused businesses that scale through purpose, innovation, strategic partnerships, and ESG.
The AI-Powered Customer Experience: Personalization vs. Privacy in the Middle East
Businesses must balance innovation with ethics, ensuring that AI enhances customer relationships rather than undermining trust.
Maximizing Customer Satisfaction: Applying Utility Theory to Customer Experience (CX)
When brands link utility theory with CX, they gain valuable insights into how they can exceed customer expectations, creating experiences that drive higher satisfaction and loyalty.
Transforming Customer Experience CX through Emotion AI
Integrating Emotion AI across the customer journey delivers more personalized, empathetic, and effective experiences, driving customer satisfaction and loyalty.
The Impact of Collectivism and Individualism on Customer Experience
Understanding collectivism and individualism is essential for creating quality customer experiences in today’s global marketplace.
Leveraging AI to Enhance Customer Journey Mapping and Personalization
From understanding the customer journey to leveraging data-driven insights, integrating AI into customer experience strategies is crucial for maintaining a competitive edge.
Cultural Diversity in Customer Experience (CX)
Embracing cultural diversity is key to creating meaningful and effective CX strategies.
